A recent blog post in Entrepreneur’s online magazine underlines the importance of using video in your marketing.
Here’s an excerpt:
Whether you’re selling physical products or operating in the digital space, your audience expects you to produce visual content. Happily, the time and money you invest in video production will be well spent. A recent State of Content Marketing report from CopyPress revealed that 51.9 percent of professional marketers said video marketing has the strongest ROI of all created content.